This event, sponsored by T Mobile, is such a great way of advertising. This approach is completely nontraditional, completely innovative and interactive. While this display is so fun and entertaining, T Mobile still gets their name out there. Millions of people have viewed this video on You Tube, and T Mobile's name is clearly listed as responsible for this event. I wish this happened everyday, everywhere. I want to have 5 minutes a day where everyone does this dance in unison. I think the world would be a better place. This is one of the few great ads that changes people's attitudes about advertising. Advertising here is fun and entertaining, not in your face and annoying.
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